

💜 Shine bright, never brassy – your blonde’s best kept secret!
PROVOKE Touch Of Silver Brightening Purple Shampoo is a 200ml toning shampoo formulated with violet and blue pigments to neutralize yellow and orange brassy tones in blonde, platinum, white, and grey hair. Delivering vibrant, dazzling shine after just one wash, it’s the #1 purple shampoo brand in the UK and cruelty-free, designed to maintain and brighten hair color while preventing dullness and fading.





| ASIN | B00CM6YYCU |
| ASIN | B00CM6YYCU |
| Best Sellers Rank | 523 in Beauty ( See Top 100 in Beauty ) 28 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Colour | Purple |
| Country of origin | United Kingdom |
| Customer Reviews | 4.4 4.4 out of 5 stars (11,559) |
| Customer reviews | 4.4 4.4 out of 5 stars (11,559) |
| Date First Available | 1 Oct. 2013 |
| Format | Liquid |
| Is discontinued by manufacturer | No |
| Item dimensions L x W x H | 36 x 58 x 175 millimetres |
| Item model number | 112485014 |
| Item model number | 112485014 |
| Item weight | 0.2 Grams |
| Manufacturer | Pro:Voke |
| Manufacturer | Pro:Voke |
| Package Weight | 0.26 Kilograms |
| Package dimensions | 18.8 x 6.3 x 3.7 centimetres |
| Product Dimensions | 3.6 x 5.8 x 17.5 cm; 0.2 g |
| Product Dimensions | 3.6 x 5.8 x 17.5 cm; 0.2 g |
| Scent | aldehydic |
| Special features | Not Tested On Animals |
| Volume | 200 Millilitres |
E**R
A must for blonde hair. My go to. Gets rid of brassy tones.
A must for blonde hair. My go to. Gets rid of brassy tones.
W**I
good product
very good shampoo to neutralise yellow and orange shades, but use glowes for application / your hands may turn purple
C**E
Good product
Really good purple shampoo, take away brassiness. Will say it does make my hair feel a bit coarse so I always follow it up with a hair mask when I use it.
C**L
That it works.
Great value for money. Does what it should. Would recommend.
J**N
Would definitely recommend it
Really good product, gave me the colour I wanted, would buy again
M**A
Purple shampoo
Not the best at keeping the few streaks of blond I have toned down but it's ok and value for money if your on a budget
C**C
Shampoo
Love how it actually brightens dyed hair
T**5
Good shampoo
This purple shampoo works well and tones down brassiness and leaves hair looking fresh and bright. Plus, it smells great and doesn’t dry out hair! Can’t say it’s the best but is a good one.
K**E
Meine Tochter ist überaus zufrieden damit es zieht den Gelbstich gut raus
J**E
Works fine
M**Y
I honestly fangirl over this line of silver hair products. I saw it on instagram and wanted to try it for myself. Let me start with the fact that the smell is just beyond fantastic, I probably used it more than I should have because of that. The shampoo/treatment is a very dark colour which is perfect for toning hair to silver or simply taking it out those brassy yellow tones in your hair. I left it in longer than it said to but I also left in my conditioner just as long. My hair didn't feel damaged at all, if anything it felt so much better and refreshed after using it. I'll definitely be rebuying!
P**Y
Si può diluire con acqua senza risciacquo. Ideale per capelli bianchi, grigi, ingialliti o biondi. Consiglio di provare con una piccola quantità, per vedere il risultato
س**م
وحشه حذاري منه شعري وقع
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