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| Best Sellers Rank | #1,199,892 in Books ( See Top 100 in Books ) #532 in Direct Marketing (Books) #706 in Marketing & Consumer Behavior #806 in Advertising (Books) |
| Customer Reviews | 4.6 4.6 out of 5 stars (176) |
| Dimensions | 6.09 x 0.82 x 9.13 inches |
| Edition | 2nd |
| ISBN-10 | 1885167733 |
| ISBN-13 | 978-1885167736 |
| Item Weight | 14.4 ounces |
| Language | English |
| Print length | 276 pages |
| Publication date | February 16, 2011 |
| Publisher | Bard Press |
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