by Amazon Gold Instant Coffee, Medium Roast, 200g, Rainforest Alliance Certified

This is a regular order as its such good value. Most cheaper-end coffee tastes very bland, but this does not. Its quite rich/strong but not overpowering. At the very least its a good one to keepin the cupboard as your 'spare'. It has no bitter aftertaste also, which I find in some cheaper alternatives.

Tastes fine, coffee is coffee and it's cheap! Just goes to show how much profit big coffee companies really make 🤔

I decided to try this medium roast instant coffee. The flavour is smooth and clean, with a light body and gentle caramel sweetness tempered by a bold bit of acidity. It’s pretty versatile when I didn’t have time for a full brew, a couple of teaspoons stirred into hot water did the job nicely for me. What I especially liked was the packaging and practicality. The instant format makes it quick to prep first thing and the fact it’s suitable for vegetarian and vegan diets is a plus. On the flip side, it’s not quite “coffee shop quality” in depth or richness compared with some premium brands I’ve tried. If you’re looking for the deepest roast or darkest tone, this might sit slightly lighter than you’d expect. Also the plastic jar isn’t as premium feeling as glass tins I’ve used though obviously that’s more about preference than function. Overall if you want a solid instant coffee that tastes good, is quick to make and comes with that sustainability certification, I’d say this one’s well worth it. Just don’t expect it to completely rival freshly ground beans or ultra rich speciality roasts.

This is good coffee especially for the price. Even visitors ask what coffee it is. It tastes lovely and smooth. Smells lovely too.

It's better than Nescafe Gold Blend but mostly because it has a less acrid taste and is cheaper. I will save up to buy usual choice next time.

I have trialled this because I like kenco smooth but price has gone ridiculous, It's a nice flavour and not bitter like some

Great tasting coffee, I was worried it would taste horrid being such a good price but it's lovely and will be ordering regularly. It dissolves easily and has a nice smoothness to it.

You definitely get what you pay for with this one. While it’s an affordable, low-stakes option for a desperate caffeine fix at the office, I won't be making it a permanent fixture in my pantry. It’s incredibly bland, lacks any real aroma, and tastes more like a faint memory of coffee than the real thing.