Love Ur Curls Irish Sea Moss Hair Gel, Medium Hold Hair Styling Curling Gel for Defined Curly Hair, Waves & Coils, Vegan, Cruelty Free, 236mL

This a great product. It defined my curls and lasted all day. My hair felt soft and not sticky.

The bombardment of Instagram ads had me questioning the hype, but I'm glad I gave this a try. For anyone searching like me out there- I have mid-long 2b/2c hair where ringlets form toward the bottom. I was one of those people who couldn't understand why my straight-ish hair was just so puffy, dry at the ends, and overall difficult to manage even with great products, until at 35 I finally realized my hair is curly! So my challenge is balancing hold and softness- I can get some great ringlets to form closer to my roots with strong hold gel, but they don't tend to stay as soft throughout the day and get that "product" feel because my hair is so fine. And it's just too many steps (wetting, clumping, plopping, scrunching, hours to air dry) for it to be so easy for my curls to stretch or frizz out (hello 2b, a few min outside on a windy day is sometimes all it takes). Some days I don't want to try so hard to help my curls form and I was looking for a way to simplify. Using this gel after the all-in-one styler is becoming my go-to. It does not maximize my curls, but it allows me to style with more basic brushing techniques and without starting from sopping wet, and it still gives me defined and soft curl without weighing down the ringlets that do want to form. The frizz protection is pretty good with the all-in-one as a great moisturizing base and the gel forms a decent cast. What frizz does come over time is easily "calmed" with a little water. After months of products, tactics, and time looking to embrace my curl, I was starting to think maybe straightening again isn't so bad. But this product combination has really simplified things and gives me soft, shiny, and almost weightless curls I can be confident about. It's not 100% perfect for me, but I'm giving this 5 stars because it does exactly what it promised.

Best gel for curly hair. Not too sticky. A little crunchy when dry. Just scrunch the dry hair and you’ll have soft bouncy hair. Best if used with the three step shampoo, conditioner and all in one leave in product.

Love this for my curls. Good hold. Easy to use.

Love ur curls is amazing it's thick it locks in the moisture and effectively holds my curls without a cast! I have graying ringlets I use the entire line smells delicious too!