TheoriePurple Sage Brightening Shampoo- Balance, Tone & Brighten Blonde, Silver, Grey, Bleached, Color Treated or Highlighted Hair, Eliminate Brassiness & Yellowing (27.1 Fl Oz (Pack of 1))

Great to combat hair appearance on

The shampoo works well and is not as drying as other purple shampoos. Great product!

I have been buying this product since 2017 and havent gone back to any other purple shampoo/ conditioner since. This product really helped me keep my color and remove any brassy gold tones. The scent is really nice as well. My friends ask what hair treatments I use because my hair is so shiny and soft. I have really decreased on purchasing many hair products and have stuck to my basic favorites, this duo will always remain in my go to hair care favorites.

This is the best shampoo for blondes! I have been using this brand for several years and it is my favorite. It keeps my color looking great and my blonde hair is never brassy. I would highly recommend this product for hair with blonde highlights.

Great product and does a great job at removing brassy tones. I’m a brunette with highlighted hair. The scent is pleasant and a little goes a long way. The reason I gave 4 stars is because it does make my scalp itchy. That could be because of my sensitive scalp or an ingridient in the product. Overall great product and worth the price.

I love this shampoo, and I am afraid it is being discontinued.

I like that this shampoo and conditioner is all natural.(THEORIE Purple Sage Brightening Shampoo- Balance, Tone & Brighten Blonde, Silver, Grey, Bleached, Color Treated or Highlighted Hair) I finally realized my gray hair is dry and that’s why it’s frizzy. All my life I’ve had oily skin and hair, but now that has changed with both. This shampoo, being purple, brightens silver hair, adds oil to moisturize and leaves my hair very soft. I don’t use it with every shampoo, but I’m using it every 2nd or 3rd. I have to utilize mousse and texturizer products to get volume and style because of the softness which makes my fine hair too flat. But it is controlling those corkscrew grays that are growing in! When shipped, it needs to have a cap to prevent leakage - as you can see in the photos.

Love this shampoo and its mate conditioner. Perfect for blondes that go brassy (copper) or silvers that yellow. Use it every time or skip a few. Amazon please keep this item in stock!

I love this shampoo but I shall to fin another provider.

J’aime bien ce produit pour mes cheveux mais c’est vraiment le shampooing que je voulais recevoir et non l’après shampooing