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💦 Unlock your hair’s natural glow with 97% pure hydration power!
Noughty To The Rescue Moisture Boost Shampoo is a 250ml sulphate-free, vegan haircare essential designed specifically for dry and damaged hair. Crafted with 97% natural ingredients including amino acids, plant proteins, and hydrating glycerin, it deeply nourishes and strengthens hair while maintaining scalp health. This gentle yet effective formula builds rich lather to cleanse without stripping moisture, restoring softness, manageability, and resilience with every wash. Perfect for professionals seeking clean, ethical beauty solutions that deliver salon-worthy hydration and frizz control.












| ASIN | B073P9VN6C |
| Active Ingredients | Hydrating Glycerin Helps attract and retain moisture to leave hair feeling soft and supple, Long‑Lasting Moisture Complex Designed to keep hair hydrated even after rinsing, Scalp‑Caring Ferment Supports a healthy scalp environment for better‑feeling hair |
| Benefits | Hydrating |
| Best Sellers Rank | 5,212 in Beauty ( See Top 100 in Beauty ) 659 in Shampoos (Beauty) |
| Brand | Noughty |
| Brand Name | Noughty |
| Country Of Origin | United Kingdom |
| Customer Reviews | 4.4 out of 5 stars 2,517 Reviews |
| Global Trade Identification Number | 05060412675185 |
| Hair Type | Dry |
| Hair type | Dry |
| Included Components | 1 x Noughty To The Rescue Shampoo for Damaged Hair 250 ml |
| Item Form | Liquid |
| Item Type Name | To The Rescue Moisture Boost Shampoo 250ml |
| Item Weight | 280 Grams |
| Item form | Liquid |
| Manufacturer | KMI Brands Limted |
| Manufacturer Contact Information | KMI Brands Ltd, London, WC2B 6ST, UK. KMI Brands Ltd, Unit 3D, T23 AT2P, IRL. |
| Manufacturer Part Number | NOURC5185 |
| Material Type Free | Alcohol Free, Mineral Oil Free, Silicone Free, Sulphate Free |
| Model Number | NOURC5185 |
| Number of Items | 1 |
| Package Size Name | Tubing |
| Product benefits | Hydrating |
| Scent | Scented |
| Scent Name | Scented |
| Set Name | Step 1 - Shampoo |
| Special Ingredients | sunflower seed extract, sweet almond extract |
| Unit Count | 250.0 millilitre |
J**E
Lovely Product…Terrible Spray Nozzle
I really love the way this makes my 3b/3c curls feel. I’m in my early 50’s and I’m now convinced I’m at least 80-90% grey coverage, although I box dye my hair so never truly know 😂. My hair is very curly, dry and frizzy naturally, but then with dye and going grey on top my hair has recently started feeling more dry than usual. This leave-in spray is really good. It makes mine so much easier to detangle on a wash-day. It makes it feel silky and has good slip. It smells lovely too. THe negative is the spray nozzle. It’s an absolute nightmare. I hate it. It doesn’t spray in an even mist for even coverage, it comes out in a powerful jet which makes it very difficult to get even coverage across your whole head. I resort to spraying it in my hand, rubbing them together then applying evenly through my hair. Someone in manufacturing seriously needs to look at this awful jet nozzle. I’m hoping to decant it into a better product spray bottle when I’ve used another brand in similar bottle. I also use a less-concentrated version of this for every day use for dampening down my curls. I put a small amount in a water spray bottle and top up with water. This works well with my curls as I have to damp my hair down every morning to rejuvenate my bouncy curls. Really glad I found this. It’s a really lovely product and conditions well and I don’t appear to get product build-up using it every day. It’s very light on the hair and doesn’t weigh it down and best of all doesn’t feel sticky when scrunching in. I always buy it on here as I live in a small coastal town with a small Superdrug store where its hit and miss if this is in-stock or not. £7.99 is a good price. It lasts a long time…..and would last even longer if the nozzle produced a fine mist rather than the jet spray grrrr
K**Y
Would recommend
This has worked really well for my hair, has kept it soft and bouncy and is a nice refresh
T**S
Does the job , lovely scent too
A good product , I use it mid length to ends on my long hair , it does seem to aid detailing some and smells lovely, I can use it a few days in a row without feeling its building up too much . Stops a bit of frizzyness too.
L**H
Love love this!!!! 😍😍😍
OMG!!!! 😍😍😍 Brand new (at the age of 54!) to Leave in conditioner. 🤦🏻♀️ Used this twice now. My hair LOOKS & FEELS even better than before! 🌹 It smells AMAZING too!! 😜 And a very reasonable price. (Better than other posh-er brands) Soo happy!! For the 1st time ever, will treat my lovely hair RIGHT, consciously and grow it! 💃🏻 Yippeee!! Thank you Seller & Amazon. 💞
J**S
Doesn’t leave your hair greasy
Fabulous leave in conditioner without leaving your hair greasy
P**M
Frizzy forever
I've use numerous anti frizz products and they've ranged from useless to ok, but bever found anything which really staves frizz. I still haven't. My hair is very thick, naturally wavy (although I straighten) and prone to frizz which is worse during rainy and muggy weather and when I get hot while exercising. This product smwlls gorgeous snd is non sticky, but not great at frizz prevention for my hair. I found I needed to use a lot of product to get any result (better when I left my hair to dry naturaply then straighten). It seemed to keep my hair straight for an hoir or so then the frizz would start. I did use small amounts on dry hair but by the end of the day my hair felt weighed down and was puffy. Ot was more effective when I had used an intensive hair mask the night before styling. I suspect on thinner hair or hair that has less kinks, waves and volumesl this product might be quite effective.
F**A
Knotless
Ive never used a de-tangling product before, so this was a revelation for me. My hair has changed over the last few years from being silky to course and very very knotty. This stuff got rid of the knots, I know its what it should do, but I was surprised it did it - no knots and smells fresh. Buy it for your knots, it works well.
M**Y
WHERE have you been all my life?! Love love love. 💕
Move over, Tangle Teezer. Seriously. I have very long, super-fine Nightmare Hair. My entire life has been plagued with knots, burrs, horrendous matting (at times having to be hacked out with a straight razor)....every possible awful thing anyone with easily tangled hair has experienced. Such a "life of it's own", has my hair, it seems to wrap around random items seemingly at its own will almost immediately after brushing every knot out....gah. Anyway, it's so bad that I have to use products for Afro-Caribbean hair (sorry, everyone; I swear it's out of sheer desperation) as "fine hair" products are near-useless. These worked somewhat better, but it still takes hours, if not days, to get out the "under-matting" from sleep, etc. I have to wear hats, braids/buns, 24/7. And it's still not enough. Tried this spray, as it's less expensive than Tangle Teezer, and frankly, since COVID, the smell nauseates me and I gave to use a ridiculous amount. This was AMAZING. The smell is not obnoxious, yet it's still vegan and cruelty-free. And my hair was knot/burr-free within an HOUR. Singular. I'm chuffed to bits. So grateful, you have no idea. THANK YOU, N0UGHTY. 🩷
S**!
Verzorgend en anti pluis
Heel fijn serum voor krullend haar en ruikt lekker
S**A
Buen producto, mal envío
El champú me encanta, pero el envío es un desastre... me ha llegado con todo el cartón del embalaje completamente empapado y el bote medio vacio.
L**E
Not a dupe for the dc brand. Decent conditioner for fine hair.
Hair type: fine low porosity hair that looks straight (but it's almost wavy & needs curly hair products or it'll look greasy, flat, & frizzy). This product is good for the price. I typically use devacurl and wanted a cheaper product to try. This is a decent conditioner, but unlike the devacurl, I can't use it near the roots of my hair or it'll look greasy fast. I have been mixing it in at just the ends, using devacurl on the roots & a little bit of a shea moisture hair mask. It helps to extend the life of my other products, so when using it like that, it helps to save some money. Using all 3 products at the ends of my hair helps with moisture. It smells decent, pretty much unisex, & blends well with my other products. I don't notice a difference in shine but my hair does feel softer. I greatly appreciate that it's cruelty free and doesn't have silicone in the ingredients list.
A**A
Sehr gut für lockige Haare
Versorgt meine Haare mit viel Feuchtigkeit und dazu ist noch Curly Girl Methode genehmigt.
L**N
جيد
مناسب جدا للاستخدام اليومي
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