---
product_id: 472873454
title: "It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising |"
brand: "it's pure"
price: "40481CFA"
currency: XOF
in_stock: true
reviews_count: 5
category: "It's Pure"
url: https://www.desertcart.sn/products/472873454-its-pure-organic-henna-hair-dye-in-dark-brown-100
store_origin: SN
region: Senegal
---

# 100% Certified Organic Volumising & Strengthening 180 min full cure time It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising |

**Brand:** it's pure
**Price:** 40481CFA
**Availability:** ✅ In Stock

## Summary

> 🌿 Elevate your hair game with nature’s purest dark brown glow!

## Quick Answers

- **What is this?** It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | by it's pure
- **How much does it cost?** 40481CFA with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sn](https://www.desertcart.sn/products/472873454-its-pure-organic-henna-hair-dye-in-dark-brown-100)

## Best For

- it's pure enthusiasts

## Why This Product

- Trusted it's pure brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Nourish & Revive:** Boosts volume and shine while restoring dry, damaged hair—ditch the damage, keep the glow.
- • **Pure Organic Power:** First Soil Association Certified herbal hair dye for guilt-free, radiant color.
- • **Universal & Gentle:** Perfect for all hair and skin types, especially sensitive scalps craving a safe color upgrade.
- • **Tailored Dark Brown:** Unique, natural dark brown shade that blends seamlessly with your hair’s tone.
- • **Chemical-Free Confidence:** PPD, ammonia, peroxide & resorcinol free formula—no irritation, just pure care.

## Overview

It's Pure Organic Henna Hair Dye in Dark Brown is a 100% natural, vegan, and gluten-free powder hair color, certified organic by the Soil Association. Free from harsh chemicals like PPD, ammonia, peroxide, and resorcinol, it offers a permanent, volumising, and strengthening color solution that nourishes hair while delivering a unique, natural dark brown shade. Ideal for sensitive skin and all hair types, this UK-blended formula uses fair trade herbs to ensure purity and quality, making it a healthier, eco-conscious alternative to conventional chemical dyes.

## Description

The first herbal hair dye to be Certified Organic by Soil Association! 100% Organic and Natural ingredients. They are very different to chemical dyes, being a henna based powder which is mixed into a paste with water.

Review: Absolutely Brilliant! :) - Went for the dark brown after not getting on with the light brown. This product is brilliant I can’t stress that enough. I dye my beard otherwise I’d be so grey and I’m only a 33 year old man. I was using just for men for the past year but after a few months I developed severe itchy red skin due to whatever toxic chemical they use in their products. It wouldn’t surprise men if the just for men products are likely carcinogenic or dangerous to health. So I went on the lookout for something organic or natural and came across this which I have to admit I thought it was a load of bolloc@s But, I ordered it in the hope that I could get relief from whatever the just for men chemicals were doing to me and my skin was so itchy and sore. So I literally mixed a heaped tea spoons worth in a plastic container using my old just for men brush. Mixed it into a paste with warm water, I mixed mine too watery though I used away at it anyway. I painted it on liberally and went in and watched a couple of hours of tv. To my amazement when I washed it all off 2 hours later I had a lovely brown beard that looked natural and real for the first time in a year. My facial hair felt nourished and soft unlike before! And it came out the loveliest colour. And the main thing, no itchy red sore face anymore, no irritation and no endless scratching. What a truly wonderful product that is better for your health and actually does a far better job. Thank you so much to whoever came up with this! Tips! Couple of things I learned The powder is green so when you paint it on your face or head things look green even after washing out. Not green like grass but a greenish tinge. Do not worry about this, I noticed after waking up the next day when it oxidises the true colour appears and it’s lovely when it does. I apply in the evening once a week for this reason. For men’s beards you need only a little bit of powder and water so it will last ages There’s an earthy natural smell that lingers especially if the hair gets wet. This doesn’t bother me at all the benefits far outweigh any worry of that It takes longer than my old just for men product ie 2 hours as opposed to 10 minutes however I have no weird chemical burns / irritation and my skin and beard is far better using this Pure stuff without a shadow of a doubt. I treat myself once a week to this and look at it like a bit of me time, sounds weird but when you feel the difference for yourself you’ll thank yourself for it. Final thoughts! If you are like me and you like organic, less harmful chemicals or simply want a product that looks much more natural that the chemical dyes then I’d say jump at this. I’m so so glad I’ve found it and I’ll never go back to just for men or similar toxic chemical brands
Review: C'est fabuleux. - J'ai utilisé ce produit pour teindre les cheveux. Il les a couvert bien. J'aime que les ingrédients sont naturels.

## Features

- ORGANIC & NATURAL HAIR DYE: We are the first herbal hair dye range to be Certified Organic by The Soil Association, so you know you're in good hands. We have created a henna based powder hair colour that gives your hair a wonderful healthy shine and volume
- DARK BROWN HAIR DYE: It’s Pure dark brown dye is entirely natural and works with your existing hair colour, so the exact result can vary. The colour will be unique to you
- PACKED WITH NATURAL INGREDIENTS: We blend the dyes in the UK using herbs grown on fair trade and organic certified farms in India. The herbs are processed into powders using advanced technologies to deliver incredibly pure, high quality extracts, free from contaminants
- CREATE BEAUTIFUL & UNIQUE HAIR COLOUR WITH NO DAMAGE: Our organic hair colour doesn't damage your hair, instead It's Pure henna hair dye boosts volume and shine. It actually helps restore dry or damaged hair - beat that chemical dye!
- SUITABLE FOR ALL SKIN & HAIR TYPES: It's Pure Organic can be used by anyone, and is particularly suitable for those with sensitive skin or who are allergic to regular hair dye / PPD / Ammonia. As an added bonus, it's also wheat free

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00FQRMUK0 |
| Best Sellers Rank | #64,616 in Beauty ( See Top 100 in Beauty ) #152 in Hair Hennas |
| Brand | It's Pure |
| Brand Name | It's Pure |
| Color | Dark Brown |
| Colour | Dark Brown |
| Container Type | Bottle |
| Customer Reviews | 4.0 out of 5 stars 649 Reviews |
| Full Cure Time | 1.8E+2 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | Grey Hair,Blonde |
| Hair type | Grey Hair,Blonde |
| Item Form | Powder |
| Item form | Powder |
| Manufacturer | It's Pure Organics |
| Manufacturer Part Number | E0610 |
| Material Features | Gluten Free, Natural, Organic |
| Material Type Free | Ammonia Free, Sulfate Free, Paraben Free |
| Model Number | E0610 |
| Number of Items | 1 |
| Package information | Bottle |
| Product Benefits | Gentle on Hair & Scalp |
| Product benefits | Gentle on Hair & Scalp |
| Recommended Uses For Product | Hair coloring |
| Suitable Hair Color | Dark Brown |
| Unit Count | 110 Grams |

## Product Details

- **Brand:** It's Pure
- **Colour:** Dark Brown
- **Item form:** Powder
- **Package information:** Bottle
- **Product benefits:** Gentle on Hair & Scalp

## Images

![It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - Image 1](https://m.media-amazon.com/images/I/51quq0MBflL.jpg)
![It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - Image 2](https://m.media-amazon.com/images/I/81ptA-0N-2L.jpg)
![It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - Image 3](https://m.media-amazon.com/images/I/81kFa6jTIUL.jpg)
![It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - Image 4](https://m.media-amazon.com/images/I/71AZmspMGxL.jpg)
![It's Pure Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - Image 5](https://m.media-amazon.com/images/I/61GBR9XO3UL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Absolutely Brilliant! :)
*by D***S on 25 November 2023*

Went for the dark brown after not getting on with the light brown. This product is brilliant I can’t stress that enough. I dye my beard otherwise I’d be so grey and I’m only a 33 year old man. I was using just for men for the past year but after a few months I developed severe itchy red skin due to whatever toxic chemical they use in their products. It wouldn’t surprise men if the just for men products are likely carcinogenic or dangerous to health. So I went on the lookout for something organic or natural and came across this which I have to admit I thought it was a load of bolloc@s But, I ordered it in the hope that I could get relief from whatever the just for men chemicals were doing to me and my skin was so itchy and sore. So I literally mixed a heaped tea spoons worth in a plastic container using my old just for men brush. Mixed it into a paste with warm water, I mixed mine too watery though I used away at it anyway. I painted it on liberally and went in and watched a couple of hours of tv. To my amazement when I washed it all off 2 hours later I had a lovely brown beard that looked natural and real for the first time in a year. My facial hair felt nourished and soft unlike before! And it came out the loveliest colour. And the main thing, no itchy red sore face anymore, no irritation and no endless scratching. What a truly wonderful product that is better for your health and actually does a far better job. Thank you so much to whoever came up with this! Tips! Couple of things I learned The powder is green so when you paint it on your face or head things look green even after washing out. Not green like grass but a greenish tinge. Do not worry about this, I noticed after waking up the next day when it oxidises the true colour appears and it’s lovely when it does. I apply in the evening once a week for this reason. For men’s beards you need only a little bit of powder and water so it will last ages There’s an earthy natural smell that lingers especially if the hair gets wet. This doesn’t bother me at all the benefits far outweigh any worry of that It takes longer than my old just for men product ie 2 hours as opposed to 10 minutes however I have no weird chemical burns / irritation and my skin and beard is far better using this Pure stuff without a shadow of a doubt. I treat myself once a week to this and look at it like a bit of me time, sounds weird but when you feel the difference for yourself you’ll thank yourself for it. Final thoughts! If you are like me and you like organic, less harmful chemicals or simply want a product that looks much more natural that the chemical dyes then I’d say jump at this. I’m so so glad I’ve found it and I’ll never go back to just for men or similar toxic chemical brands

### ⭐⭐⭐⭐⭐ C'est fabuleux.
*by R***L on 10 January 2023*

J'ai utilisé ce produit pour teindre les cheveux. Il les a couvert bien. J'aime que les ingrédients sont naturels.

### ⭐⭐⭐⭐⭐ Give it a couple of days!!!
*by T***S on 11 May 2017*

I cannot rate this product enough! I used half the packet but realised, in future, a quarter of the packet will be enough so a box of this will get me 4 uses and my hair is just below shoulder length and neither thick nor fine. I left it on for 2.5 hours then rinsed it out and conditioned it. I must admit that I wasn't pleased with it at first. It felt dry and had a green tinge so the next morning I washed it with shampoo and conditioner. I expected it to make the water change colour but it didn't so I'm guessing it will last longer than I thought. When I dried my hair I was shocked at how gorgeous it was! So shiny and it seemed thicker. It still had a slight greeny tinge however but the following day it was a gorgeous dark brown and looked very natural plus the smell had vanished which I wasn't keen on but with it being a 100% natural product I'd expected that. All I can say is please give it a couple of days after use before you rate this product as it really does need time to oxidize and it's so worth it. I wouldn't use anything else now and knowing it's 100% natural and actually conditions your hair makes it even better!

## Frequently Bought Together

- It's Pure Organics Herbal Hair Colour Dye, Dark Brown, 110g
- It's Pure Organic Henna Hair Dye in Natural Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising |
- It's Pure Organic Henna Hair Dye Very Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising |

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*Product available on Desertcart Senegal*
*Store origin: SN*
*Last updated: 2026-08-24*