---
product_id: 390400653
title: "How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands"
price: "62309CFA"
currency: XOF
in_stock: true
reviews_count: 6
url: https://www.desertcart.sn/products/390400653-how-brands-grow-2-revised-edition-including-emerging-markets-services
store_origin: SN
region: Senegal
---

# How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands

**Price:** 62309CFA
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands
- **How much does it cost?** 62309CFA with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sn](https://www.desertcart.sn/products/390400653-how-brands-grow-2-revised-edition-including-emerging-markets-services)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

Buy How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands 2 by Romaniuk, Jenni, Sharp, Bryon (ISBN: 9780190330026) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders.

Review: A must read for those who value empirical evidence based marketing effectiveness - A must read for any marketer or commercial leader who wants an empirical based approach to growing their business (brand).
Review: I am an award-winning, Adjunct Professor and Associate Director of the Master of Market Program, at the Schulich School of Business in Toronto, Canada. I instruct the Brand Management courses on the MBA and MMKG programs and have adopted Jenni Romaniuk's book as the course text. The key to understanding the deep value it provides is recognition it stems from an empirical, evidence-based approach to marketing. I cannot recommend it highly enough to practitioners, academics and students.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 48,932 in Books ( See Top 100 in Books ) 6 in Public Relations (Books) 22 in Market Research 69 in Advertising (Books) |
| Customer reviews | 4.6 4.6 out of 5 stars (128) |
| Dimensions  | 16.15 x 1.8 x 23.5 cm |
| Edition  | 2nd |
| ISBN-10  | 0190330023 |
| ISBN-13  | 978-0190330026 |
| Item weight  | 522 g |
| Language  | English |
| Print length  | 256 pages |
| Publication date  | 21 Dec. 2021 |
| Publisher  | OUP Australia & New Zealand |

## Images

![How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands - Image 1](https://m.media-amazon.com/images/I/61wxaN1wQ5S.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ A must read for those who value empirical evidence based marketing effectiveness
*by Z***C on 26 July 2025*

A must read for any marketer or commercial leader who wants an empirical based approach to growing their business (brand).

### ⭐⭐⭐⭐⭐ Review
*by A***N on 20 December 2022*

I am an award-winning, Adjunct Professor and Associate Director of the Master of Market Program, at the Schulich School of Business in Toronto, Canada. I instruct the Brand Management courses on the MBA and MMKG programs and have adopted Jenni Romaniuk's book as the course text. The key to understanding the deep value it provides is recognition it stems from an empirical, evidence-based approach to marketing. I cannot recommend it highly enough to practitioners, academics and students.

### ⭐⭐⭐⭐⭐ Review
*by S***S on 7 January 2026*

EXCELLENT

## Frequently Bought Together

- How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands
- How Brands Grow: What Marketers Don't Know
- Building Distinctive Brand Assets

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*Product available on Desertcart Senegal*
*Store origin: SN*
*Last updated: 2026-02-09*