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💜 Elevate your blonde game—shine bright, damage-free, and totally on-trend!
Pureology Strength Cure Blonde Purple Shampoo is a professional-grade, sulfate-free formula designed to neutralize brassiness in blonde, platinum, grey, and silver hair. Infused with plant-based Keravis protein and antioxidant Astaxanthin, it strengthens and repairs damaged, color-treated strands while delivering rich purple toning for a vibrant, cool-toned finish. Trusted by salons and vegan-conscious users alike, this shampoo offers customizable toning with a creamy, luxurious lather.

















| Asin | B0891BGCKN |
| Best Sellers Rank | #5,684 in Hair Shampoos |
| Date First Available | 1 August 2020 |
| Item Model Number | P1867300 |
| Manufacturer | Pureology |
| Product Dimensions | 8 x 8 x 24.8 cm; 250 g |
User
Fantastic product.
Absolutely a step up from the previous purple shampoo I was using, that would only moderately tone and left my hair feeling dry.I'm seriously pleased with this. It's sulphate free, so it leaves my hair feeling exceptionally soft, almost like if I were bathing with a water softener installed in my house. There's no oily or greasy residue and I feel fine to keep styling my hair a day or two after washing.I have naturally dark blonde hair with a lot of natural red. I colour it lighter (medium blonde with lowlines) with an ashier tone, and I notice this has been doing great work in maintaining the tone and keeping my natural brassy colour at bay. I usually leave it on my hair about 5 minutes in the shower to really try to make it work. I also find I don't need to require too much to wash my long hair - a bit goes a considerable way.No staining on my tub, my facecloth, or even my microfibre shower curtain. It comes right off without issue for me, even if it was dried on. No staining on my hands or skin either, and I am very pale in winter!If I had any comment it's I'm not the biggest fan of the scent. My previous shampoo is inferior in other ways but smelled nicer. This is a bit strong in the shower and has sort of a chemical way of the smell, though it's not unbearable by any means - just not my favourite. It does mute a lot on your dried hair and the scent warms and relaxes considerably.But I am sold overall on this!
User
Good quality
Someone posted that a little goes a long way in a review. That is correctKeep in mind the bottle is very small
User
Good
Kept the hair colour nicely
User
Works even with hard water
I really like this shampoo. I have hard water, so blonde shampoos don’t always work as well for me, but I’ve been happy with this one. I use it about twice a week and usually leave it in for around 5 minutes before rinsing. It helps keep my blonde looking brighter and I haven’t found it too drying. I don’t think you need to use it every wash to see a difference. I’ll definitely keep using it.
User
Good product!
It’s a great purple shampoo, great brand and does leave my hair looking better after ria use it. I only use it once every 2 weeks
Trustpilot
1 day ago
1 month ago