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☀️ Lighten up your blonde game — naturally, ethically, brilliantly!
John Frieda Go Blonder Lightening Shampoo is a salon-quality, gentle formula designed to gradually brighten and tone blonde, color-treated hair. Free from ammonia, parabens, phthalates, and silicones, it nourishes with citrus and chamomile extracts while supporting sustainability with 50% recycled packaging. Perfect for millennials seeking ethical, effective hair care that delivers subtle, sun-kissed highlights without compromising hair health.

| ASIN | B01KZNQICA |
| Active Ingredients | lactic_acid |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Best Sellers Rank | #60,687 in Beauty ( See Top 100 in Beauty ) #2,668 in Hair Shampoos |
| Brand | John Frieda |
| Brand Name | John Frieda |
| Customer Reviews | 4.6 out of 5 stars 2,676 Reviews |
| Hair Type | Normal |
| Hair type | Normal |
| Item Dimensions | 5.1 x 7.5 x 20.4 centimeters |
| Item Form | Liquid |
| Item Type Name | Other |
| Item Weight | 8.3 Ounces |
| Item form | Liquid |
| Liquid Volume | 8.3 Fluid Ounces |
| Manufacturer | Kao USA Inc. |
| Manufacturer Part Number | 2754901 |
| Material Type Free | Ammonia Free, Paraben Free, Phthalate Free, Silicone Free |
| Material type free | Ammonia Free, Paraben Free, Phthalate Free, Silicone Free |
| Model Number | 27549 |
| Number of Items | 1 |
| Other Special Features of the Product | Not Tested On Animals |
| Product Benefits | Lightening, Color-safe, Cruelty-free |
| Recommended Uses For Product | Blonde Hair |
| Scent | Citrus |
| Scent Name | Citrus |
| Suitable Hair Color | All Hair Colors |
| UPC | 717226224652 |
| Unit Count | 8.3 Milliliters |
J**D
Does what it claims, love it!
I am very picky about my hair and go to a hairstylist every six weeks for highlights, touchup and styling. I have dark blonde hair with light blonde highlights, and a darker root base which I covered with a medium golden gloss, but it made my hair a little too dark so I tried this and for two weeks I washed my hair twice a week it raised the level of the darkness and got rid of the gloss, but not in a bright fake way in a very subtle golden shimmering lighter blonde way it was perfect! I use the oil in my hair to keep it moisturized when I tall dry and this work very well. It did not dry my hair out my hair was still soft and very shiny. I also use the matching conditioner and it worked very well. Also, I am picky about my hair care products and only use high-end shampoos and conditioners, but I was very surprised at the gentleness and effectiveness of the claims for this shampoo and conditioner, I do recommend it if you wanna go one level lighter than what you have or to brighten your highlights.
J**Z
The soap was opened and the box full of it
The soap was opened, and the full box was full of it, I won’t return the product as I had to wait almost two weeks and I don’t want to lose more time, but please…
P**S
PERFECT FOR ANY BLONDE
I ABSOLUTELY LOVE this product. It’s amazing for hair that has been colored or just for natural blondes ! Your hair doesn’t turn brassy in the least it really lightens a great deal . The scent is perfect also ! This is a top quality product and in my opinion it beats any purple shampoo/conditioner.
S**N
Muy bueno
Muy buen shampoo deja el cabello suave
F**.
Não faz o que se propõem a fazer.
O produto chegou em boas condições. Porém após várias lavagens não vi diferença alguma no tom do cabelo.
Trustpilot
1 month ago
1 month ago