What’s new with Excellence? What’s the same?

We’ve replaced the pre-color treatment with a new salon inspired after color shampoo that cleanses the scalp and hair of excess residue. We have some new models on the front of box but don’t worry, your shade & color is the same you’ve always known!

Does this get darker the longer you leave it on?

For the L'Oreal Excellence Creme, the longer the product is on to process the darker the result will be because it continues to deposit color

What do you recommend if I don't like the smell of my hair after I color it?

You can care for your hair afterwards with L'Oreal EverPure Shampoo & Conditioner. These products are sulfate free and help protect the hair color from fading.

My gray is beginning to be more stubborn and I need to color more often. Is it safe to use every three weeks?

We suggest coloring every 4 weeks or you may use our temporary spray Magic Root Cover Up in between applications.

Does this product contain bleach?

The L'Oreal Excellence Creme Hair Color is not a bleach. The product contains ammonia and peroxide but not bleach. If a product contains bleach, there will be packets of bleaching powder in the product.

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L’Oréal Paris Excellence Creme Permanent Triple Care Hair Color, 10 Lightest Ultimate Blonde, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1

Product ID: 263814723

Details

Brand
L'Oreal Paris
Colour
10 Lightest
Item form
Cream
Package information
Pot
Product benefits
Gray Coverage

⏳Up to 8 weeks vibrant color

🎨100% gray coverage

🧴Triple Care formula with ceramide & pro-keratine

38714CFA

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Description

💁‍♀️ Elevate your blonde game with salon-grade care & unstoppable color!

SALON QUALITY FINISH - Exclusive non-drip crème ensures even, root-to-tip color application every time.
FLAWLESS GRAY COVERAGE - Say goodbye to stubborn grays with 100% coverage that lasts.
POST COLOR NOURISHMENT - After-color shampoo cleanses and smooths, revealing luminous, healthy hair.
TRIPLE CARE PROTECTION - Ceramide, pro-keratine & glycerin shield your hair before, during, and after coloring.
RADIANT COLOR LONGEVITY - Enjoy rich, vibrant blonde hues that stay fresh for up to 8 weeks.

L’Oréal Paris Excellence Creme Permanent Hair Color in 10 Lightest Ultimate Blonde delivers 100% gray coverage with a unique Triple Care formula that protects and nourishes hair before, during, and after coloring. Featuring a non-drip crème for precise application and an after-color shampoo to maintain vibrancy, this ammonia-free, cruelty-free hair dye offers up to 8 weeks of radiant, salon-quality color suitable for all hair types.

Specifications

ASIN	B000VWMRU8
Best Sellers Rank	#5,735 in Beauty ( See Top 100 in Beauty ) #114 in Permanent Hair Color
Brand	L'Oreal Paris
Brand Name	L'Oreal Paris
Color	10 Lightest Ultimate Blonde
Colour	10 Lightest Ultimate Blonde
Container Type	Pot
Customer Reviews	4.5 out of 5 stars 1,351 Reviews
Full Cure Time	5.6E+2 Hours
Global Trade Identification Number	00071249210802
Hair Color Permanence	Permanent
Hair Type	All
Hair type	All
Item Form	Cream
Item Weight	8.1 Ounces
Item form	Cream
Manufacturer	L'Oreal Paris
Manufacturer Part Number	071249210802
Material Features	Cruelty Free
Material Type Free	Ammonia Free
Model Number	071249210802
Number of Items	1
Package information	Pot
Product Benefits	Gray Coverage & Hair Protection
Product benefits	Gray Coverage & Hair Protection
Recommended Uses For Product	Excellence® triple protection means three ways to protect your hair: seals, replenishes and conditions. Exceptional quality now with 5X more conditioner. Rich, radiant, gorgeous color all with Excellence® exclusive non-drip crème. 100% resistant gray coverage. No Haircolor Cares More, Covers More* Compared to the leading value brand. *Compared to each leading competitors top-selling brand.
Set Name	Triple Care Color routine
Suitable Hair Color	All Hair Colors
UPC	071249210802
Unit Count	1 Count

Reviews

S**W

Beautiful blonde

Highly recommended. Really lovely colour.

2.03.2026

B**E

Five Stars

Fabulous

14.04.2015

R**N

Best for blonde refresh, leaves hair soft & beautiful hair

I have used this product for over 20 years! Leaves my hair feeling soft and the color turns out better than the salon! My hair is long, lower back long and dishwater blonde. I do my roots every 4-6 weeks! The conditioning treatment is amazing leaving my hair soft and full of life :) love this product!

24.06.2026

D**.

Great product!

Easy to use! Vivid color, matches box pictures. Good Value

30.04.2026

S**.

Hair color

Should be sold in stores

19.07.2026

D**B

Right color

Love this color. I couldn't find it in the stores anymore.

8.07.2026

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Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Neha S.

Excellent communication throughout the order process. Product is perfect.

2 weeks ago

Meera L.

Smooth transaction and product arrived in perfect condition.

3 weeks ago

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38714CFA

Duties & taxes included

In stock

Sold byAmazon SenegalDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Senegal.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Suresh K.

Very impressed with the quality and fast delivery. Will shop here again.

4 days ago

Imran F.

Very reliable shop with genuine products. Will definitely buy again!

2 weeks ago

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