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💜 Elevate your blonde game—no brass, all class!
L’Oréal Paris EverPure Sulfate Free Brass Toning Purple Shampoo is expertly formulated to neutralize unwanted brassy tones in blonde, bleached, highlighted, and silver hair. This vegan, paraben-free shampoo hydrates deeply without sulfates, protecting color-treated hair while enhancing vibrancy. Trusted by over 25,000 users with a 4.5-star rating, it’s the go-to solution for maintaining salon-fresh, radiant hair with a gentle yet effective formula.
| ASIN | B07P7L1HFN |
| Active Ingredients | Salicylic Acid |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Best Sellers Rank | #1,048 in Beauty ( See Top 100 in Beauty ) #102 in Hair Shampoos |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Customer Reviews | 4.5 out of 5 stars 25,725 Reviews |
| Global Trade Identification Number | 00071249395349 |
| Hair Type | Dyed |
| Hair type | Dyed |
| Item Dimensions | 7.5 x 5.7 x 19 centimeters |
| Item Form | Liquid |
| Item Weight | 241 Grams |
| Item form | Liquid |
| Liquid Volume | 6.8 Fluid Ounces |
| Manufacturer | L'Oreal - Hair Care |
| Manufacturer Part Number | ZMX02476 |
| Material Type Free | Sulfate Free |
| Material type free | Sulfate Free |
| Model Number | 071249395349 |
| Number of Items | 1 |
| Other Special Features of the Product | Paraben-Free |
| Product Benefits | Neutralizes yellow and orange tones |
| Recommended Uses For Product | Color Protection |
| Scent | Violet & Thyme |
| Scent Name | Violet & Thyme |
| Suitable Hair Color | Silver |
| UPC | 071249395349 |
| Unit Count | 200 Milliliters |
V**D
Its working
Amazing and it actually works from the first use.. made the highlights more ash.. its smell is so good
J**E
Good product
So far it’s keeping my blond the same and not brassy but i feel it makes my har a bit dry
J**E
Not obvious
I used this two times already on my reddish blonde hair but the difference isn’t obvious. It’s still a warm colour.
M**I
Great for highlights
Great for highlights the colour looks great after using it
C**R
Good
Good product. We can’t find it easily in stores.
C**I
To order again
Arrived in time, very good product
S**O
Does nothing
This product literally does nothing. I've kept it on for as long as 30 minutes and it still made no difference.
N**I
Purple shampoo does a good job
Reasonably good results in neutralising yellow tones of grey hair.
H**S
Out with the brass, in with the purple
TIP: Use it 2-3 times a week instead of your regular shampoo. Lather into wet hair, leave in for 2 minutes, then rinse. I have highlighted hair and we have hard water at home which is not a great combo. My hair was getting brassy and honestly looked worse after washing. Then we went to Fla for the winter and by the time I got home my hair was a complete disaster. My stylist recommended this and she was 100% right! I only use the shampoo and it’s made a real difference. Less brass, more shine, and my hair actually feels good. Sulfate free, vegan and smells good. No scalp irritation at all, keeps my hair feeling clean and my color looks so much better. The other reviews really do say it all.
E**N
Great product
Great product as described, thank you
M**D
works
It might be my imagination, but it does seem to make my white hair less obvious amid my black strands.
R**A
Excelente
Me encanta ! Es básico para mantener mis rubios y no irrita el cuero cabelludo.
D**E
Cost Effective Way to Brightened My Blonde!
I’ve tried a few purple shampoos, and L’Oréal EverPure is one of the best for keeping my blonde highlights cool and bright at an affordable price point. It toned down brassiness after just one use, and I use it about 1 time a week for maintenance. The scent is light and floral, it lathers well for a sulfate-free formula, and most importantly—it doesn’t dry out my hair like others I’ve used. My hair feels soft and manageable after every wash. Overall, a great product at a great price!
Trustpilot
2 weeks ago
2 months ago