


🔥 Ignite your look with color that commands attention!
Schwarzkopf Igora Royal Hair Color in 7-77 Medium Blonde Copper Extra offers up to 50% longer-lasting color with 25% enhanced vibrancy and 100% white hair coverage. Designed by expert colorists, this professional-grade formula ensures flawless, bold, and radiant results that maintain shine and health, making it the go-to choice for millennials seeking salon-quality hair color at home.
| ASIN | B017THCPA4 |
| Best Sellers Rank | #26,872 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #246 in Hair Color |
| Customer Reviews | 4.7 4.7 out of 5 stars (1,810) |
| Is Discontinued By Manufacturer | No |
| Item model number | SG_B017THCPA4_US |
| Manufacturer | N'iceshop |
| Package Dimensions | 6.38 x 1.5 x 1.26 inches; 2.4 ounces |
| UPC | 787734391801 870215004489 638037284942 701636007707 870013005534 |
M**N
Soft and Natural but Vibrant
This stuff rocks! I mixed this with 8-77 and 20 developer (all in equal parts) to get a richer medium copper and I think it came out looking really natural and just a beautiful color. There's a faint chemical smell when you first open the tube but tbh once you mix it with developer it has almost a nice spicy smell that isn't too overpowering when you mix it. This did not burn at all and it made a nice paste that covered my hair well. I let it sit for 45 to 50 minutes and it washed out/ran clear pretty quickly. Think this will be my go to every 6 weeks. Its a great level of bright while still being velvety and has natural tones to it.
I**E
The Best Hair Color – I Won’t Use Anything Else!
I’ve been using Schwarzkopf Igora Royal for several years now, and it’s truly the best! I alternate between shades 7-77 M and 8-77, and both give me rich, vibrant, long-lasting color every time. The formula covers grays perfectly and leaves my hair looking shiny and healthy, no dryness or damage. The application is easy, and the results are always salon-quality from home. I’ve tried other brands in the past, but nothing compares. This is the only hair color I trust now. I won’t use anything else!
P**O
Favorite shade of red.
My favorite shade of red. It delivers.🔥🔥🔥
A**N
Very happy, awesome hair color
Legitimate product, not a fake. I LOVE Schwartzkopf color! I'm so happy to be able to do my own hair and not have to spend a fortune at the salon. I find that most complaints about this product are from people who don't understand professional hair color, don't understand the numbering system for colors, or how to use developers properly. That being said, this what I did: my root growth was about 2" grown, a natural 6 ash with areas up to 40% grey. I had pretty highlights (9-10 neutral blonde) but was tired of all the grey poking through and wanted to start with a more uniform base. I used Igora 7-0 (neutral) 1-1 with Igora Royal 6%/20 vol developer, applied to just the root area and feathered it out slightly. Good sectioning is key, as is a bowl and brush; you can't just slap this stuff on with your hands all willy-nilly. After about 15 minutes I added 8-0 with the same 1-1 developer on my midshafts. The whole color cocktail processed for 45 min total, with me combing the 8-0 onto the ends for the last 10 minutes. Everything came out lovely. It's a tad warmer than my natural ash, but I planned on it. It doesn't look fakey or one-dimensional, it looks very natural. And the best part is that my grey is gone! Now I can start in on highlights again, and keep the roots maintained as needed.
G**Y
Perfect product
Amazing thank you soo much, it even came with an eyeliner pen ❤️❤️
C**R
Son los mejores
M**B
Coves grey hair.
Good hair dying product, only problem I found it is that the shade is darker that what it is supposed to be, looks more like a medium brown . Next time I will order a lighter shade .
G**A
Buenísimo
L**L
A lovely copper red
C**A
Gosto muito, pois dá nuances no meu cabelo. Parece que fiz mechas, pois já tenho bastante cabelos brancos.
C**N
Ottimonprodotto e fedele
I**N
Good hair color
S**R
Super schöne Farbe, gerne wieder
Trustpilot
2 weeks ago
5 days ago