Ash Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Color with Cool Ash Hair Toner for Blond Hair, Vegan Hair Dye, Cruelty-Free - Smart Beauty Hair Color

Takes longer to cure than loreal but the color is nice and I only need 1 bottle instead of 2 for my whole head of shoulder lenth hair.

Bueno

Color fine, but “fried” some spots and I have had to baby them to get them back to health. Would NOT recommend.

I loved i am getting it for the second time.

I was a little disappointed at first, because it did not look like it had lifted my hair very much. However, once I blow dried my hair, it immediately lifted more and more to the very light platinum that I wanted. Next time when I have the dye on my hair, I’m going to put a cap on and add some heat from the blow dryer for a few minutes to make sure it really gets lifted.

Will be buying again. Great shade of blonde and lifts the brass/ orange all the way out. Is easy on the hair, great product.

Product is drying and damaged my hair. The color advertised was not even close to the color I achieved. The resulting color is orangey-pink and very brassy. I was promised a silvery, platinum color. After 2 requests to have money refunded, I have heard nothing from company. I cannot in good conscience recommend this product.. I am disappointed with product and company. DO NOT PURCHASE.

Love the color

Used thus hair dye for the first time after using loreal for years, wanted a lighter blond so went for the Ash blond and omg it's a gorgeous colour and mh hair feels amazing

Superbe coloration dommage qu'elle soit trop souvent en rupture sur le site

Super

Mooie platinum kleur, goede gebruiksaanwijzing en haar voelt zacht en soepel

Lovely product and good result. Covered medium blonde/grey hair well.