Does brighten = whiten? Does this have bleaching qualities? I do not want to lighten my skin!

The nomenclature of Korean and East Asian skincare is entirely different. It's based on NON-COLONIAL beauty standards that are millenia old, in phenotypically homogenous cultures where everybody was/is Asian. Brightening/lightening/whitening (often interchangeable in labeling) do not refer to being lighter skinned. LIkewise, "blemish" is used in its Oxford Dictionary meaning of a visible mark, not in the American market usage of acne. The overall goal of Asian skincare is to create a HEALTHY, UNIFORM, lit-from-within appearance by addressing inflammatory markers, normal oxidation and oxidative stress, epidermal turnover, dullness, accumulated/uneven pigmentation, redness, sebum overproduction/accumulation, poor barrier function, and oxidation. Watch any current K-drama or C-drama, and you'll see what that looks like. Extracts from rice embryos,bran, proteins, and its humectant starches try to address these issues. Brightening here is about removing dead epidermal cells and calming down inflammatory reactions.

Is this brand cruelty free?

Google it! The Face Shop is NOT cruelty-free. They test on animals, either themselves, through their suppliers, or through a third party.

What are the ingredients?

thank you for your question, this re the list of the ingredients,isopropyl myristate . caprylic/capric trglyceride . sorbeth-30 tetraoleate . polyglyceryl-10 diisostearate . oryza sativa (rice) bran oil . simmondsia chinensis (jojoba) seed oil . water . glycerin . butylene glycol . oryza sativa (rice) extract (15mg) . saponaria officinalis leaf extract . fragrance . butylphenyl methylpropional . hydroxycitronellal . limonene . linaloolthank you

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THE FACE SHOP Rice Water Bright Foaming Cleanser, Face Wash, 10.1 fl. oz.

Product ID: 179991367

Details

Age Range (Description)
Adult
Brand
The Face Shop
Item Weight
22.14 g
Item dimensions L x W x H
8.3 x 3.6 x
Scent
Rice & Floral

🌾Enriched with vitamin A, B, E & ceramide

🌿Gentle vegan, dermatologist tested

🧼99.9% pore impurity removal

26851CFA

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Sold byAmazon SenegalDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

🌾 Glow like you mean it — the rice water revolution your skin deserves!

K BEAUTY ICON - Join 35+ million users worldwide who swear by this cult-favorite Korean skincare essential.
RADIANCE BOOST - Infused with nutrient-rich rice water to hydrate and brighten your complexion naturally.
DEEP PORE DETOX - Eliminates 99.9% of pore-clogging impurities in just one wash for visibly clearer skin.
CLEAN CONSCIOUS - Vegan, paraben-free, sulfate-free formula that’s gentle on all skin types and the planet.
MAKEUP SPF MELTER - Effortlessly dissolves waterproof makeup and sunscreen without stripping moisture.

THE FACE SHOP Rice Water Bright Foaming Cleanser is a 10.1 fl. oz. gentle yet powerful facial foam that removes 99.9% of pore-clogging impurities, dissolves waterproof makeup and SPF, and hydrates skin with vitamin-enriched rice water. Dermatologist tested and vegan, it’s a top-ranked Korean skincare product with over 35 million units sold globally, perfect for all skin types seeking radiant, refreshed skin.

Specifications

ASIN	B07DS69MHD
ASIN	B07DS69MHD
Active Ingredients	Glycerin
Additional Features	moisturizing, nourishing, elasticity, firming, volume
Age Range Description	Adult
Best Sellers Rank	#2,120 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #46 in Facial Cleansing Washes
Brand Name	The Face Shop
Color	10.1 Fl Oz (Pack of 1)
Customer Reviews	4.5 4.5 out of 5 stars (24,540)
Item Dimensions	8.3 x 3.6 x 2.35 inches
Item Form	Foam
Item Highlight	Gentle Cleansing Foam, with Rice Water, Deep Pore Cleansing, Hydrating, Vegan
Item Weight	22.14 g
Item model number	56010385
Manufacturer	LG HOUSEHOLD&HEALTHCARE LTD.
Manufacturer	LG HOUSEHOLD&HEALTHCARE LTD.
Manufacturer Part Number	56010385
Material Features	Paraben Free
Material Type Free	Sulfates, parabens, phthalates, synthetic fragrances, synthetic dyes, mineral oil, PEGs, and animal-derived ingredients
Model Name	Rice Water Bright Foam Cleanser
Model Number	56010385
Net Content Volume	300 ml
Number of Items	1
Package Quantity	1
Package Type Name	Box
Product Benefits	Removes 99.9% of pore clogging impurities and washes away waterproof makeup and sunscreen effectively.
Product Dimensions	8.3 x 3.6 x 2.35 inches; 0.78 ounces
Recommended Uses For Product	Face
Scent Name	Rice & Floral
Skin Cleaning Agent Use	Facial Cleanser
Skin Type	All
Special Ingredients	Rice Water
Target Use Body Part	Face
UPC	803954504392
UPC	803954504392
Unit Count	10.1 Fluid Ounces

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