PROFESSIONAL MAKEUP Soft Matte Lip Cream, Lightweight Liquid Lipstick - Sao Paulo (Bubblegum Pink)

Love this color much better then the big box counterpart. Smooth& creamy with long wear.

I wanted lip cream that is not shiny, but that looks natural and has a natural nude-like color. This is the closest I've ever found to my natural lip color, that can hide discolorations and even out the color, with a very slightly but still very natural-looking pink tint. I am East Asian for reference, with closer to an average lighter-skinned South East Asian skintone (I am actually half southern Chinese and half southern Japanese/Okinawan), so I am not that pale, but not tanned either, and have bit of yellow undertone (Sephora's "best skin ever" concealer color is 12Y). The first pic (with the hat) is with just the Athena color lip cream and lightly-applied concealer. The second pic (without hat) is with the Athena color lip cream in gradient with a redder lipstick on the inner lips and full face of heavier-applied concealer. I like that it dries fast, so I don't have to wait long to apply another coat or other lip stuff on top. But it does smudge still, not as much as average lipstick, but it will such as if you drink with a straw, there will be a little smudging, but less than average. It does not last me a full day, but it is easy to apply and lasts at least for some hours, which is enough for most shorter outings. You should bring it with you if you go somewhere, if you want to reapply it to last longer. I also like that, despite that it dries fast after applying, it isn't drying to the lip skin. It balances my lip moisture level to whatever it was when I applied it. In the first pic with the hat, I did put a little bit of medicated lip balm under it before putting on the lip cream. I don't wear makeup much in general, so it's unlikely I will run out any time soon, but if I do, I will buy this again for sure. I hope it will still be for sale by then.

Nice color. Doesn’t take much to see difference. Not long lasting though. I work at 8:30- by the time I’m off at 4, it’s completely gone

Amazing texture, great color very natural

I've been using this for years and I'm still in love with it. Sadly, it's so hard to find one nowadays so whenever I find one, I always make sure to grab it when I can.

I don’t like the soft matte nearly as much as I like the gloss of this brand (Nyx butter gloss). Of course it’s an entirely different look. The butter gloss with sparkles is super pretty, very moisturizing, has color payoff depending on the color (I love it in the brown color and keep it attached to my zipper in my bag for easy access). As far as these mattes though, I tried them in a couple of colors and feel like I’m better off buying a matte lipstick in the traditional bullet packaging for a matte look. (I like Revlon and Maybelline’s mattes. Milani has some nice mattes but they are a bit thicker feeling to me. And for higher end I like Urban Decay and Nars. The NARS matte lipstick pencils - the chunky ones are very good mattes and worth the price). Nyx soft matte just isn’t great for me. I do wholeheartedly recommend this brand. Several of their products are truly outstanding. I think you just have to try different ones, look up reviews (not from here but google them) with photos or video swatches to find out which ones work for your desired look, skin tone and type.

First, I am in my early 70's. I use my toothbrush to exfoliate around my lips and then put original Burt's Bees (the waxy peppermint one) on at night and during the day. I mention this because while I find these mattes non-drying, I wouldn't want to start with a DRY or CHAPPED lip. This will give you an idea about my reviews of the colors. I chose them after looking at them OVER and OVER with the hope they would go with my pale, blue tone skin tone and they DO! PROS: FIRST, all went on SMOOTHLY, feel creamy and take awhile to dry down. That gives you time to touch up if you have colored at all outside the lines, a quick swipe with Qtip fixes that. BUDAPEST - This and MADRID are MY FAVS for everyday. Love it on my fair skin. A nice moderately dark mauve, but with some red to it, shade that is flattering, gives me some color and one that will be an every day go to. Not nearly as DRAMATIC as Madrid or Copenhagen, but DEFINITELY noticeable for some POP! MADRID - A GREAT red for those of us with fair skin with more blue in our tone. It's a medium bright red, but not TOO bright. There's just enough brownish mauve to tamp it down and make it VERY flattering on my pale skin. Makes more of a statement than the Budapest, but still definitely wearable during the day running errands. Sets off my mostly white hair well :-) COPENHAGEN - OK, this was a bit of a surprise. I looked at SEVERAL youtube vids of women of different skin colors trying on all the shades. I was concerned the Copenhagen might be TOO dark (not really going for heavy vamp or Goth look, but I LOVE my dark reds!). INTERESTING COLOR. Not as dark on, and I'm looking at it on my lips in sunlight. Kind of deep red wine with slight brown overtone. NYX calls it a deep plum, but on my skin, more of a deep wine. Goes well with my blue undertone skin. It is DEFINITELY the darkest of the three, and I think likely the DARKEST red/wine shade before you start going into really dark purples like Transylvania or Vancouver.

Easy to use, Looks great on!!!!!

shade looks so pretty. and has a soft and light texture which doesnt feels heavy on lips. so comfortable to wear and doesnt makes my lip so dry. In winter use lipbalm under it

Très bonne couleur pour les peaux mattes /olives. Et tient bien pour le coup ! Même sans crayon la couleur match bien avec la peau ! J'adore ! En plus l'odeur est agréable et la texture aussi je trouve après c'est un peu sec mais c'est normal pour un rouge à lèvre matte qui tient bien.

FANTASTICO. Mi piace assolutamente. Lo ricomprerei ad occhi chiusi. Effetto Matte fantastico. La spedizione è stata okay. Prodotto come da foto. Imballaggio perfetto. STRACONSIGLIO

Bellissimo e super duraturo. Nonostante la durata non secca particolarmente le labbra. Rapporto qualità prezzo altissimo.

Beautiful colour, nice smell and creamy texture, not sticky and oily like other brands.