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💎 Elevate your color game with the cleanest, brightest wash ever!
Color Security Shampoo by COLOR WOW is a sulfate-free, residue-free formula designed to protect hair color from fading for over 20 washes. Featuring 8 gentle cleansers and a unique Japanese amino acid blend, it delivers a rich lather while leaving hair and scalp completely clean and lightweight. Free from silicones and parabens, it’s ideal for all hair types and color-treated hair, ensuring vibrant, healthy-looking locks without buildup or irritation.






| ASIN | B00G187BFW |
| Active Ingredients | vitamin e,water,titanium dioxide |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #1,018 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #31 in Hair Shampoo |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Customer Reviews | 4.6 out of 5 stars 6,629 Reviews |
| Global Trade Identification Number | 05060150185106 |
| Hair Type | All, Color Treated, Frizzy, Fine, Thin, Damaged, Dry, Thick |
| Item Dimensions | 8.38 x 3 x 6 inches |
| Item Form | Gel |
| Item Weight | 0.53 Pounds |
| Liquid Volume | 250 Milliliters |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer Part Number | CW510 |
| Material Type Free | Paraben Free |
| Model Number | CW510 |
| Number of Items | 1 |
| Other Special Features of the Product | Gentle as water on color-treated hair. Use with Color Security Conditioner for best results. |
| Product Benefits | Gently cleanses without residue to leave hair fresh, lightweight, and clean |
| Recommended Uses For Product | Color Protection |
| Scent | Fresh and Clean |
| Scent Name | Fresh and Clean |
| Suitable Hair Color | All Hair Colors |
| Unit Count | 8.4 Fluid Ounces |
N**I
Want soft hair?
This is the best shampoo I've ever purchased. I've been using WOW for years after my cousin sent me Wow for my birthday. The skies opened. Whenever I change out and change back (girls, you know what I mean) I am always amazed at how soft and shiny Wow makes my naturally dry, dull, curly, hair. My scalp feels squeaky clean without feeling dry. So many 'dry hair' products are heavy and leave a nasty buildup.. Not with Wow. It lathers well, rinses easily, smells soft and clean. It's pure heaven! Even if my hair more like Medusa's. A bit pricey but a little goes a long way (and I've got looooong hair) Soooooo Worth it !
R**N
Does not strip color
Love the shampoo Does not strip color Shiny finish A great product Highly recommend
J**E
The Best Thing You Can Do For Your hair
It’s the best. It doesn’t take a lot of product to work effectively. It improved the overall quality of my hair. I am almost seventy years old and my hair was dry and frizzy. It now lays smooth and straight and it is shiny. It took a good six months to make a difference. (one container)
S**V
Great product
Love it!
T**N
Feeling clean but seems to pull color
It had leaked all over the box when I got it but Amazon replaced it without issue. I like how clean my hair feels after, it’s a lot like a clarifying shampoo in that way. My hair doesn’t get greasy as fast using this. However, I have permanent colored hair (black) and it seems to pull my color which is odd since it’s specifically marketed for color treated hair. My hair was freshly dyed two weeks ago and I wash every 2 days and I’m STILL noticing color leak out during my shampoo which I wouldn’t normally see after this many washes. My color definitely seems a bit more dull than it usually does in a much shorter time using this product. I’m hoping it doesn’t effect it too much long term but we will see!
Y**A
Wow shamooo
Love this brand for my hair, helps keep my hair clean and hair not yellow
C**E
Wow shampoo
I’ve been using the WOW shampoo for a little while now, and I’m honestly impressed. From the first wash, my hair felt cleaner, lighter, and less weighed down. It has a really fresh scent that isn’t overpowering, and the formula lathers nicely without feeling harsh. What I love most is how soft and shiny my hair looks afterward. It helps control frizz, gives my curls/smooth hair (adjust if needed) more definition, and leaves my scalp feeling refreshed. I’ve noticed less shedding and breakage too.
J**A
I recommend
I love the Color Wow products. They make my hair feel soft
M**A
Endlich ein Shampoo, das Farbe schützt und Haare atmen lässt
Ich habe coloriertes Haar – und hohe Ansprüche. Shampoos, die pflegen, aber gleichzeitig die Farbe nicht auswaschen, sind rar. Das Color WOW Color Security Shampoo ist für mich eine echte Entdeckung: sanft zur Farbe, stark zur Kopfhaut – und dabei angenehm unauffällig. Reinigung ohne Rückstände Das Shampoo ist silikonfrei, sulfatfrei und frei von dicken Filmbildnern – und das merkt man sofort. Die Haare werden gründlich gereinigt, ohne dass sie sich „entblößt“ oder stumpf anfühlen. Keine klebrige Rückstände, kein überpflegter Film – einfach reine Haare. Farbschutz deluxe Meine Farbe bleibt länger intensiv . Das Produkt hält also, was es verspricht: Farbbrillanz bleibt erhalten. Für sensible Kopfhaut Ich neige zu Juckreiz bei vielen Shampoos – hier: nichts. Kein Spannen, kein Kribbeln. Das Shampoo ist ph-hautneutral, schäumt schön fein und riecht dezent-sauber, ohne Parfumkeule. Anwendungstipp Es schäumt eher leicht – nicht irritieren lassen. Lieber gut einmassieren und zwei Durchgänge machen, dann entfaltet es seine volle Wirkung. Und unbedingt ein gutes Pflegeprodukt danach verwenden – Color WOW bietet hier passende Conditioner oder die Dream Coat-Serie.
M**E
Super produit
Un vrai shampooing, j’ai l’impression d’avoir les cheveux comme quand je sors du coiffeur
M**T
Excellant Product
From second use improvement in scalp and hair. Fine hair with colour this product is exceptional!
C**N
Para pelo fino, genial
Me gusta mucho. El color se mantiene y el pelo queda muy hidratado. Mi pelo es fino y ondulado
R**️
Brilliant shampoo!
I've used high end shampoos to the budget shampoos- I bought a small size of this first to see how it was and it does exactly what it says! It smells pleasant,clear coloured and did a great wash in my bleached blonde hair, it was clarifying without stripping hair and my scalp was happy too. Im going to buy the big bottle of this and it doesn't have the nasty Sodium Lauryl Sulfate in it which alot of shampoos do- it kills the hair follicles! I highly recommend this shampoo! (WOWs other products are amazing too.
Trustpilot
2 months ago
1 day ago