Clairol Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown | 1 Pack

Natural looking color, gradually fades, no damage. Smells so much better than typical dyes. It is quick and easy and your hair is left feeling and looking healthier than before. And it comes with a fairly large tube of a wonderful conditioner that you use once a week in between touch ups. I refuse to use any other dyes. And it leaves my hair healthier than the salon ever did, plus costs hundreds less.

I recently purchased this hair toner, and I have to say, it’s been a solid addition to my hair care routine! This toner provides a budget-friendly short-term solution for those pesky grey hairs, lasting about two months before needing a touch-up. PROS - Effective Coverage:The toner does a great job of blending grey hairs with my natural color, giving me a refreshed look. - Budget-Friendly: It’s affordable compared to other options on the market, making it accessible for regular use. - Easy to Apply:The application process is straightforward, and I appreciate how quickly it can be done. Cons: - Stains Easily:One important tip: be sure to clean up any spills or drips quickly! The toner can stain clothes and furniture if left unattended, so I always keep a cloth handy during application. Overall, if you're looking for an effective and economical way to manage grey hair, this toner is definitely worth considering. Just remember to handle it carefully to avoid any mess!

Have used this product for years. It worked well to dip dye my wigs and tone them from brassy undertones.

Easy to use and gentle on hair. The formula feels mild and does not leave hair dry. The color looks natural and the shine after coloring is nice. The only downside. The color result is not strong. If you expect a bold change or strong coverage, the effect looks soft and subtle.

I absolutely love this hair color! The color turned out beautiful and looked very natural. My hair felt silky soft after coloring, unlike some other brands that leave it feeling dry or make the color look brassy. It was easy to use, covered well, and left my hair looking healthy and shiny. I’ll definitely be purchasing this again.

Covers solid white nicely. You can see in one photo very gray wild hair, another where white hair frames my face. The orange sweatshirt is immediately after coloring and black shirt photo was taken a week and a half post-coloring. Two boxes of color every 3-4 weeks and the job is done. The color I use most often is Brown #5 and does a great job covering the white if the color solution is left on long enough… I have a lot of hair and one box just wasn’t cutting it. Gray came early for me and white soon followed… at 53 years old I just got tired of the white and needed a change. Sooooo… 35 minutes on the roots for box 1 and then the second box on the remainder of my hair for another 15 minutes. Done. When I followed the advised time on the box, my hair ended up very red… that’s always been how my hair holds color… red first. So I leave in much longer and it works perfectly ending up with a rich brown. The color does take a couple of washes before it looks just right to me but I get a lot of compliments from those who know me and also from those who don’t know my hair is actually white. Aside from adding extra time, the directions are simple. Put the gloves on and mix one bottle into the other bottle, give it a shake apply it to the roots first. Set your timer. It can be messy so watch out for that. Be sure to have towels at the ready for cleanup. Sometimes I use a Q-tip and put color on my eyebrows but I don’t always love the results. What I do love is that overall the process is easy and straightforward. The color treatment and conditioner give me shiny healthy hair and it smells nice. I like that it fades a little over the 3 weeks and doesn’t have a hard line where the new growth is. The color never fades all the way on the full length of my hair it just lightens. This option is much better than my friends and colleagues who pay a ton of money to get their “hair did” at the salon and have a white skunk stripe down their part while waiting for next appointment… waaaaay cheaper, better coverage, and more available, as in Amazon delivers and it’s easy peasy salon hour at my kitchen sink. Note that the color still saturates differently throughout the hair because of the different shades of gray and white that is applied to. So there’s still a natural depth in the color. Lessons learned: if you’re experimenting with leaving the color on longer, the main thing is each time write down or keep track of how long you leave the color on the roots plus then the extra time on the rest of your hair… It has never harmed my hair to leave it on longer, but since I want the roots to be darker than the rest of my hair I just experiment a little bit. So try until you get the time right. When you’re doing a touchup on your roots, you definitely still want to put some through your hair at the very end of the time…don’t skip that even if it is just 5 min. If you don’t, the rest of your hair will be dull and lackluster. And during root touch-ups you definitely also do not want to leave the color on alllll of your hair the whole time that you have it on the roots. It will get super super dark, and the roots will be lighter where the color has only been once… unless that’s what you want. I’m not sure how it’s possible with two boxes of color, but I always find a way to miss a few random strands of silver. Watch the forehead and temple hairline color also and it will help the results look more natural. I keep experimenting/adjusting the time (mostly because I’m impatient) and am very very happy with the color every time.

Good color and price

I bought the medium brown hair dye in August. Unfortunately, it wasn’t the right shade for my complexion. It is now December. It still has not washed out.

This wash out product is really good. You can only see the red in my hair come out after a handful of washes. I’ve gotten lots of compliments and started as a light auburn brown colour. It also covered my grays pretty well.

More natual and way cheaper way to enrich shine and colour to my aging hair :) I put on for shorter time - 5 mins, and it gives partial grey coverage that looks as natural as if i'd paid 200 and say for hours getting lowlights - without costing a fortune. It washes out after about 7-8 weeks - and washes out gradually without any roots line down the part - Plus it's more natural - The only thing is (IMO) they should reduce the amount of conditioner, you only need a little bit (it's quite smelly too but c'est la vie, i have reactions to fake perfumes but this is bearable) and then I like to switch to my own natual smell free conditioner. All that conditioner seems like a waste - I end up giving it away.

I am aware amazon buys reviews so here is a real one. I liked this product.. the brown is somewhat dull but good for semi permanent and covers greys a good amount..not great. My hair was very soft after use . I wouldn't agree it lasts 28 washes though. I wash 3x a week and its been 3 weeks since I have colored and need to do it again already. I will buy again though since the price is worth doing more often and keeping healthier hair

Always a good choice for a quick fix. Gentle on my hair and very rich natural color. I mixed it with another color but it came out great.

I like this product. It has great coverage and easy to use.